I had a really inspiring meeting last week in Hamburg and Vienna with the best-selling author and founder of Nerium International, Jeff Olson. He embodies all the philosophies on health and self-development that inspired me to establish my own consultancy business PowerBodyMind some eight years ago.
Jeff’s book “The Slight Edge” , on turning simple daily disciplines into massive success and happiness, is a philosophy on which he built a very successful health product company, that has now just entered the European markets. It is not about only selling products, he says, but at the same time helping people becoming a better version of themselves.
I’m convinced that in coming years we are going to see a lot more companies like Nerium coming to the fore, led by charismatic and holistic-thinking leaders who want to improve people’s lives and make the world a better place.
Most people want to do good and feel good when they have the feeling that they are doing something right, even if it is just supporting a product they know has high ethical standards.
At the forefront are companies in the health and beauty industry after we have seen generations of companies putting products on the market that were having terrible effects on consumers, the environment and other living beings. (tests on animals).
Most importantly, we need not become victims of circumstance. We do have the power and awareness to choose what products we want to buy and support. How healthy and happy we are and how long we live is determined largely by lifestyle and not by genes. Scientists have pinpointed several so-called “blue zones” located in places like Okinawa, Japan, and Sardinia in Italy where people continue to live active, healthy lives well into their 90s.
One of the key ingredients of a long life the scientists found is a diet rich in fresh vegetable, Omega 3 fatty acids and fruit with a low consumption of meat. At the same time these old people are all highly respected and honored in their communities. Attitude, sense of purpose and mindset seem just as much an important aspect as diet and exercise.
Interestingly many of these old folk have survived their children and grandchildren who became ill and died from typical modern diseases such as heart problems and diabetes II after adopting a sedentary lifestyle rich in processed foods and sugar.
It is indeed all a matter of choice, as Jeff Olson, writes in his book. Turning your life around and making a better version of yourself is simply a matter of choice, adjusting your current lifestyle with simple steps that make that slight edge of a difference from living a life of the mundane to living a life of abundance and happiness.
Reino Gevers – Mentor for Leaders and Achievers – Your Health Matters
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“Walking on Edge – A Pilgrimage to Santiago” available both in Kindle and paperback.